Practical guides

Maintain a website after launch

Services, contact details, software and visitor expectations change. A short regular review finds problems before customers do.

Go to the method

Professional checking a website from a laptop

Check key journeys each month

Open the main pages on mobile and desktop. Test navigation, filters and the contact form with a controlled enquiry; confirm delivery and visible feedback.

Inspect main images, cards, internal links and downloads. An empty listing can go unnoticed when nobody visits like a new customer.

Keep content accurate

Assign an owner to changing facts such as prices, hours, availability, service areas and terms. Update related pages together to prevent contradictions.

Review articles when a tool or recommendation changes. Change the public modified date only when an actual editorial update warrants it.

Plan for continuity

Document backup frequency and test restoration. Schedule component updates and check essential functions after each change.

Review page errors, enquiries and available search data. Record what changed and the outcome before choosing pages to improve, combine or retire.