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    Website pricing

    Clear budgets before discussing your quote.

    A business website to launch your activity, a redesign to explain your offer more clearly or focused work on an existing site: find a starting budget that fits your needs.

    • A scope that fits your businessPages, design, content and features: we identify what is needed to present your offer and make enquiries easier.
    • A detailed proposal before work beginsYou know which deliverables are included, who supplies the content and which costs remain, including hosting and the domain name.
    • Support beyond launchUpdates, maintenance and future improvements are discussed from the start so your website remains useful after launch.

    Already have a website? A diagnostic can help you choose between targeted corrections and a redesign. Tell us about your situation to identify a useful first step.

    Important

    The displayed amounts are rounded starting prices in US dollars, converted from the euro fee schedule for guidance. They are not a quotation or a binding offer. Each written proposal defines the billing currency, scope, deliverables, schedule, responsibilities, third-party costs and payment terms.

    Creation and redesign

    Three levels to size the right project.

    A redesign can require as much work as a new website. The existing site is therefore reviewed before the budget is confirmed.

    Starting from

    Website essentials

    $3,300

    To present an activity clearly and make initial enquiries easier.

    • Approximately 4 to 5 structured pages
    • Custom design and mobile layout
    • Improvement of supplied copy
    • Contact form and enquiry journey
    • Performance, security, SEO and structured data foundation
    • Preparation for Google and Bing indexing
    Request scoping
    Starting from

    Website and visibility

    $8,500

    To build a more complete website and a lasting visibility foundation.

    • Approximately 10 to 15 pages depending on the project
    • Editorial strategy and semantic architecture
    • Relevant service, expertise or local pages
    • In-depth writing or rewriting
    • FAQ, citable answers and advanced structured data
    • Launch content and initial follow-up
    Request scoping
    E-commerce, portal or custom development

    Custom project

    Catalogue, payments, user accounts, data imports, multiple languages or business-tool integrations are assessed before pricing.

    Starting from$11,300Assess the project
    Start without committing to everything

    Useful diagnostic

    A self-contained first step to understand a website, prioritise problems and decide with a realistic budget.

    Fixed fee$900May be credited against a project worth more than $4,500 when stated in the quote.
    • Scoping conversation
    • Technical, content, UX, SEO and GEO review
    • Prioritised and costed action plan
    Request a diagnostic
    Professional foundation

    What is not sold as an artificial extra.

    The exact level depends on the project, but these elements form part of the foundation whenever technically relevant.

    01

    Mobile and accessibility

    Responsive layouts, keyboard navigation and accessibility practices appropriate to the scope.

    02

    Security and HTTPS

    Reasonable technical configuration, HTTPS encryption and protection proportionate to the website.

    03

    Performance

    Properly sized images, controlled code and loading checks on important pages.

    04

    SEO and GEO foundation

    Metadata, indexing, internal links, structured data and content understandable by search engines.

    One-off work

    Maintenance, corrections and improvements.

    For a focused change, correction or technical assistance, the required time is estimated before work begins according to the website and the request.

    Starting from$125per hour
    Describe the work
    Clear framework

    What these prices actually mean.

    The points opposite prevent vague promises and unexpected costs. They do not replace the specific terms of the signed quote.

    Price and scope

    Page count is a guide, not an industrial unit. Template complexity, content, languages, features and existing-site recovery can change the price.

    External costs

    Domain names, hosting, licences, fonts, stock imagery, translation, advertising and third-party services are excluded unless expressly stated in the quote.

    Visibility without false guarantees

    SEO and GEO services are provided on a best-efforts basis. No ranking, audience, enquiry, citation or inclusion in an AI assistant answer can be guaranteed.

    Content, rights and compliance

    The client validates published information and guarantees rights to supplied material. Integrating legal pages does not constitute legal advice.

    What shapes a website budget

    The price covers decisions, content and testing as well as page design.

    Scoping an activity, organising its information, writing or revising copy, preparing authorised imagery, building page templates, adapting them to phones and checking forms all require work. A project with a documented offer and approved material can be estimated more clearly than one where the page content is still unknown.

    Functions change the scope. Booking, payment, a large catalogue, several languages, accounts or a connection to another business tool require their own setup, error handling and acceptance tests. Include them when they serve a real visitor task and someone can operate them after launch. Otherwise a simpler first version may be more useful.

    Separate initial production from ongoing costs: domain registration, hosting, licences where applicable, maintenance, backups, new content and later changes. The written proposal should say which provider charges each cost, who administers the service and what can be exported if the arrangement changes.

    When the available budget is limited, prioritise the pages and tasks needed for a coherent launch. Later enhancements can follow observed needs. A phase should still include a working contact path and the security, accessibility and required information appropriate to the website.

    The website brief helps list the material and decisions needed for a quote; the service overview helps distinguish the type of intervention.

    Make the scope comparable

    Three situations that genuinely change a quote.

    Before comparing amounts, describe the task to deliver and who will supply or approve each element. These examples show which facts make an estimate more precise; they are not extra packages.

    A first presentation website

    List the services to explain, essential pages, authorised copy and photographs already available, and the expected enquiry journey. Ask who writes the pages, approves the facts and tests them on a phone. A five-page proposal can represent very different work depending on whether those materials are ready.

    Prepare a useful brief

    A site in several languages

    State the languages actually needed, affected pages, specialist terms and person able to review each version. The quote should separate translation, adaptation of examples, integration and checks on links between versions. A translated interface without approved content pages is a different service.

    Plan the language versions

    A booking or purchase journey

    Describe a complete journey, its failure states and what follows: real capacity, possible payment, messages, changes and cancellation. Ask who operates the tool, watches errors and trains the team. The initial price of a feature does not describe its ongoing operating cost.

    Test booking · Test checkout

    To compare tools or proposals, use the same scenarios, record exclusions and ask for evidence on decisive functions. The comparison guide explains the method. How to publish prices and terms clearly →

    Compare the total cost over time

    Separate the initial delivery fee from annual hosting, maintenance, licences and content work. Renewal prices and a possible supplier exit belong in the comparison as well.

    Understand the total cost calculation

    Compare over time

    Calculate a budget and see its separate components

    The production fee alone does not describe spending over several years. Add the components over the same period, then also compare the included services and the work your team will still need to do.

    Use the same tax basis for every amount: all excluding tax or all including tax, all in US dollars (USD). Annual costs count from year one. Enter zero for a component already included elsewhere to avoid counting it twice.

    Laptop on a wooden table in a workspace
    Illustrative workspace, not the agency’s premises. Photo : Justus Menke / Unsplash · Licence.

    Compare solutions using a detailed method →

    My planning budget

    Every field is required. Enter zero when no spending is planned for a component.

    Calculation: production + (monthly × 12 × years) + (annual × years) + planned changes. Inputs stay on this page without being stored or sent.

    Two starting prices, one three-year period

    Fictional amounts unrelated to agency prices or market prices. Both proposals assume the same services and tax basis.

    Component over 36 months
    Component over 36 monthsProposal AProposal B
    Production$2,000$3,000
    Monthly costs$80 × 36 = $2,880$35 × 36 = $1,260
    Annual costs$120 × 3 = $360$120 × 3 = $360
    Changes over the period$500$500
    Total over three years$5,740$5,120

    A costs $1,000 less initially, then $620 more over three years in this example. The comparison assumes the scope is truly identical. An additional subscription, a missing service or work to redo can change the decision.

    Keeping the same fictional assumptions and $500 of changes at each horizon: after one year, A totals $3,580 and B $4,040; after five years, A reaches $7,900 and B $6,200. Annual charges count once, three times or five times according to the period. These are alternative scenarios, not amounts to add together.

    The $1,000 initial difference is offset by a $45 monthly difference after 1,000 ÷ 45 ≈ 22.22 months. With monthly payments and the other components identical, B becomes cheaper from month 23. This measures neither return on investment nor service quality. Review the actual deposit and renewal schedule separately.

    Renewals: record the provider, renewal date and post-promotion price for the domain, hosting and each licence. If a subscription already includes them, do not add them again. An annual service paid in advance does not become a monthly payment merely because its price is divided by twelve.

    Variable charges: payments, bookings, email sends or overages may depend on volume. This calculator assumes constant amounts: an established figure, zero when not applicable, or an estimate documented separately. An unknown amount must not be presented as zero.

    Work and exit: identify who enters content, checks translations, monitors enquiries and retrieves data if the tool changes. Separate that internal time from external invoices. A cheaper offer with different services is not yet a demonstrated saving.

    Portability: ask what the delivered file actually contains. Check an item with media and a relationship between records during a trial recovery. Restart costs also depend on components to reconfigure and missing files; having an export does not price that work.

    Background on recurring costs: France Num · Consulted on .

    Frequently asked questions

    Understand the budget before starting.

    Why are prices shown as starting from?

    A starting price is a useful budget marker for a defined scope, but it cannot represent every website with the same apparent page count. Existing assets, content quality, page templates, migration work, languages, integrations, approval routes and timing can change the effort substantially. Before issuing a quote, the project is translated into deliverables, responsibilities, third-party costs and exclusions. The displayed amount is therefore the entry point for a family of projects, not an automatic promise for every request with the same label. A written proposal confirms the applicable currency, price, schedule and process for additional work. When the available budget is lower than the full ambition, the project may sometimes be phased around essential pages and journeys, provided that security, contact, legal information and overall coherence are not compromised.

    Are the domain name and hosting included?

    Domain registration, hosting, licences and third-party subscriptions are not included by default unless the proposal states otherwise. They are ongoing external costs whose level depends on traffic, storage, backups, email, support and the services connected to the website. Separating them from production fees allows the client to understand the annual operating cost. Essential accounts should normally be registered in the client’s name or remain under its control, with secure access and clear renewal arrangements. The project may include selection, setup or migration assistance without hiding the provider’s own invoice. Existing websites also require checks on ownership, renewal dates, backups and exit conditions. The chosen service should be proportionate: the cheapest option may lack support or recovery features, while an oversized plan adds cost without useful value.

    Can the project begin with a smaller first step?

    Yes. A self-contained first stage can reduce uncertainty when the current website is poorly documented or the overall request is still broad. It may take the form of a diagnostic, priority-page redesign, content architecture, prototype or correction of a blocking issue. The stage should produce a useful deliverable even if the complete project does not begin immediately, such as findings, priorities, copy, structure or a costed plan. When explicitly stated in the proposal, the diagnostic fee may be credited against an implementation project worth more than $4,500; this is not automatic outside those written conditions. Phasing should not separate elements that need to work together. Launching without a reliable contact route, postponing a security requirement or changing URLs without redirects would create avoidable risk.

    Are SEO rankings or AI assistant answers guaranteed?

    No. The work can improve technical quality, content clarity, page structure, crawlability and the consistency of information, but no provider controls search rankings, indexing, traffic, competitors or answers generated by an AI assistant. Guaranteed positions, enquiries or citations would therefore be misleading. The service focuses on verifiable actions such as fixing blocking issues, strengthening priority pages, developing useful answers, improving internal links and applying structured data that matches visible content. Progress is observed through relevant queries, useful visits, calls, forms and enquiry quality over a sufficient period. For AI systems, the goal is to make facts more coherent, attributable and easier to interpret, without promising that a third-party service will select or quote them.

    Is legal drafting included?

    The project may include the layout and technical integration of legal notices, privacy information, cookie information or terms supplied and approved by the client. This is not legal advice. Applicable wording depends on the publisher, activity, personal data, providers, tracking, payments, audiences and sector-specific obligations. The client remains responsible for factual accuracy and should obtain qualified legal review when necessary. The web project can identify the required locations, document relevant technical services and integrate approved text so that it remains accessible in the appropriate journeys. The proposal distinguishes technical integration, assistance with gathering operational facts and legal drafting by a competent professional. This prevents a generic template from being presented as validated advice for a situation it may not cover.

    Practical reading

    What makes two similar quotes different?

    Compare the same work and the same acceptance criteria. A page count alone does not describe the effort required.

    On a small screen, scroll the table horizontally.

    What makes two similar quotes different?
    Scope questionLimited interventionBroader intervention
    Who supplies the copy?Approved texts are integrated with light editing.Interviews, research, writing and factual approval are included.
    What happens to existing pages?A few existing pages are retained at their current URLs.Content is inventoried, merged and mapped to new destinations.
    How are images prepared?Usable images with documented rights are provided.Sourcing, credits, crops, alternatives and responsive formats are prepared.
    How many languages?One language has one approval process.Each language needs reviewed copy, navigation, metadata and ongoing updates.
    What happens after launch?Access and operating instructions are handed over.Monitoring, updates and an agreed intervention scope are provided over time.
    Is your situation different?

    Let us describe the need before choosing a package.

    A first conversation can establish whether a package fits, whether the project should be phased or whether a lighter intervention is enough.

    Discuss my project